Major manufacturer Colgate-Palmolive has set itself a goal of achieving 50% recycled content in its packaging by 2020.
The company currently includes 40% content, but has set this aim as part of its new goals in its 2014 Sustainability Report.
However, Colgate-Palmolive has already doubled the amount of recycled content it aimed for in its 2011-2015 targets, which aimed for just 20%.
In 2014, Colgate also set itself a target of improving the recyclability of its products, aiming for 100% recyclability of its packaging in its personal care, home care and Hill’s Pet Nutrition categories.
Colgate-Palmolive also revealed that it has seen a 22% reduction in waste sent to landfill per tonne of product manufactured versus the total in 2010, as well as a 33% reduction in water use per tonne in 2014 against the total of 2005.
It has also reduced greenhouse gas intensity by 19.7% and reduced energy intensity by 19.1% in 2014 against its 2005 total.
In the Sustainability Report 2014, Colgate-Palmolive said: “Building a circular economy in which industrial materials and packaging can be recycled and reused is an important part of our sustainable future. In addition to commitments for our own packaging, Colgate has committed to work with stakeholders to drive continuous improvement in local recycling systems.”