Ardagh Glass Packaging-Europe has produced lightweight bottles for Hernö Gin that use more recycled material.
The 500ml containers weigh 100g less than previous designs and use more reprocessed cullet, two measures that when combined slash carbon emissions by almost a third.
The bottles are produced and decorated at Ardagh Glass Packaging-Europe’s Limmared facility in Sweden.
Emma Edfors, chief executive of Hernö Gin, said: “Following in-depth design and development work, we are proud to present a visual upgrade to the Hernö bottle that is also a major sustainability investment.
“We are so proud of our new bottle. For us, glass is the obvious choice. By moving production to Ardagh in Sweden, we are minimising our transport and thereby significantly lowering our climate footprint. We think this is an important and sustainable choice.”
Magnus Ridefjord, sales manager of Ardagh Glass Packaging in Sweden, added: “The new bottles have been produced on the multi-production line at Limmared, which offers the flexibility of producing different bottle shapes and sizes together.
“The technology developed by our sister company, Heye International, is ideal for customers that want to produce specialist bottles for the premium drinks sector.”
The first of the new bottle designs to be launched will contain Hernö Dry Gin, Hernö Old Tom Gin and Hernö Botanical Gin.
