Retailer Marks & Spencer (M&S) has cut its food waste by 9% thanks in part to its charity donations.
In its update on its Plan A sustainability scheme, M&S said that food waste had been reduced by 9% per 1,000 sq ft of food selling space.
This had been achieved through improved systems leading to better sales estimation and the nationwide rollout of a food redistribution programme with social network Neighbourly.com.
The company is now also recycling 100% of its operation waste from its M&S stores.
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It has also removed plastic microbeads from wash-off personal care products that ended up in oceans.
M&S chief executive Steve Rowe said: “We are putting customers right at the heart of our business. That includes Plan A as much as any other part of our business and that’s why Plan A is now part of our customer and marketing team.
“It is a crucial part of how we engage with our customers, gain their trust and make every moment special for them. We know that Plan A is a win-win approach – a simpler, more efficient, less wasteful business is better for the planet and our bottom line – so we’ll chase that even harder.”