The Danish Fashion Institute (DAFI) has launched a free online platform made to encourage clothing designers and product developers to create clothes more sustainably.
It is thought that this platform will help cut out waste in the fashion sector and extend the life of clothes.
Website, Design for Longevity, has been developed in collaboration with European fashion councils and universities, as well as practitioners across the fashion world.
The outcome is an online resource containing the most relevant information, inspiration, useful tools and guidance on sustainable design.
It is thought it will help designers apply changes to their own operations effectively, either in large companies or individually.
Design for Longevity has been developed as part of the European Clothing Action Plan (ECAP), the first EU project to drive sustainability throughout the life of clothing, with support from LIFE’s financial instrument of the European community.
DAFI’s platform supports the decision-making process during design, helping to push industry action on sustainability and create a positive consumer approach towards extending the life of clothes.
Its project manager Tobias Harboe said: “The role of designers is changing, as is the scope of design itself, which has shifted from simply creating ‘great clothes’ to finding solutions for a new fashion system. This is a big shift that requires new skills and learning, which is exactly what Design for Longevity provides.
“Working out where to start is difficult, but Design for Longevity provides a catalogue of ideas, suitable for all types of brands. DAFI has worked with key institutions and experts on sustainable design across Europe to produce the materials that designers need, and the tools they can use.”